Networking at conferences can be very powerful. Not only because of the range and number of people you can meet in one place at one time, but also because of the spirit of collaboration and openness which surrounds the event. Barriers are lowered,
conversations flow, ideas percolate.
More than 27 million people attend conferences, trade shows, and conventions each year, spending nearly $30 billion. Why are they so popular? Well, in a finite amount of time, you can accomplish so much that can help you move forward on your most important professional and personal goals.
Do you attend conferences and other big events? What's your biggest question about how to work them effectively? I'd love to hear from you. Click on the comments link just below this posting to leave your question and read what others are asking.
© 2007, Liz Lynch
Liz Lynch is founder and executive director of the Center for Networking Excellence which develops products and programs to help professionals learn how to build profitable relationships. If you're ready to start networking smarter, get your free networking tips now at www.NetworkingExcellence.com .






A couple of questions. When the place is crowded, no one is wearing nametags (or they're awfully small), and you don't know what your target looks like, what's the most effective way to find the right people to talk to?
Second of all, if you're meeting someone who's many levels above you, how do you provide value to them and get their interest?
Posted by: Anne | May 18, 2007 at 07:40 PM
People have to take the time to be sure that potential clients are going to be. I see a lot of people waste time at events where not one person is in a position to purchase from them.
Posted by: Dr. Letitia Wright | May 08, 2008 at 08:25 PM
People have to take the time to be sure that potential clients are going to be. I see a lot of people waste time at events where not one person is in a position to purchase from them.
Posted by: Dr. Letitia Wright | May 08, 2008 at 08:25 PM